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Aussie X land Dragon's cash

  • Monday, November 14 2011 @ 02:45 pm ACDT
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North America

Aussie X is a sporting program that takes footy, cricket and netball to Canadian schoolchildren.  This week they appeared on the Canadian TV show Dragon’s Den.   The program hosts businesses and entrepreneurs to appeal to a panel of venture capitalists to invest in their business or idea for a cut of the business. 
 
Aussie X was chasing $150,000 to grow their business and expand their program (including potentially into America next year) in exchange for a 20% stake in their business. After a pitch and demonstration that went down well with the investors they were knocked back a number of times before Jim Treliving, Chairman of Boston Pizza responds to the call of “make us an offer mate”. He then offers $150,000 for 50% of the Aussie X business which after a short deliberation is accepted by the pitch team. 

Youtube footage of the program can be seen below.