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Friday, August 07 2020 @ 10:38 am ACST

AFL hopes to address hole in international coverage

South America

worldfootynews.com recently fielded a query from an Australian Football organiser in Chile, noting that South Americans have no access to the AFL on TV, neither free to air or cable. The AFL has most other areas covered to some degree, as shown by their Broadcast Partners list and their International viewing guide (click on International).

We asked the AFL if they were conscious of the South American blackspot. Patrick Keane, Media Relations Manager, replied:

"Getting some form of regular coverage of our game into South America is the next step for our broadcast department. I don’t expect we will see anything before this year’s Grand Final but it is on our agenda and it is something we hope to achieve for the 2009 off-season. However, I agree it is a hole for us and it’s not something we’ve been able to get done to this point".

So hopefully a broadcast partner can be found in time for the 2010 season.

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AFL hopes to address hole in international coverage | 3 comments | Create New Account
The following comments are owned by whomever posted them. This site is not responsible for what they say.
AFL hopes to address hole in international coverage
Authored by: jbugsby on Thursday, August 27 2009 @ 12:58 am ACST

The AFLl's recently signed new contract with Espn has now (for all intents and purposes) taken AFL footy off the air for all N. American fans as well. Espn's argument that they are broadcasting games over their broadband web outlet is of no help to those of us who cannot access it there.
when i called espn about this their answer was, "well, we're going to broadcast the grand final on television, you should be grateful for that!" yeah! right! following this line of thinking they should only broadcast game seven of the NBA finals, or just the last game of the NCAA finals, only game seven of the world series, and only the super bowl after ignoring the rest of the NFL season!
my high speed access is, of necessity, over a satellite connection. "fair access" policies and the limitations of sat internet make access to weekly games impossible.
ESPN's "commitment" to sports worldwide seems to be not so much a commitment to sports as a commitment to controlling a business market for their own enrichment.This is a really disappointing development and from my perspective a mistake for the AFL policy makers.

AFL hopes to address hole in international coverage
Authored by: Brett Northey on Thursday, August 27 2009 @ 11:26 am ACST

That's sad to hear. Unfortunately we don't have the resources to delve into this too deeply, but AFANA are on top of it. There's a more detailed discussion on this topic in the thread here: http://www.afana.com/drupal5/news/200...mment-1135

It does look like the future is via the internet, which does trouble me. Nothing can compare with free to air where new viewers can stumble across a sport - and that applies not only to people in the US but just as much to the next generation of potential fans in Australia.

Brett Northey - Co-founder and Chief Editor of WFN

AFL hopes to address hole in international coverage
Authored by: mfsinaz on Wednesday, September 02 2009 @ 12:03 pm ACST
I'm with you jbugsby. I've gone from 2 footy games a week plus a rerun to zero footy games. ESPN claims to be airing a footy game on ESPN2 at some point - but there is nothing appearing on my schedule. I am also one of those who lives in an area with no access to ESPN360.com and can't understand why the AFL would agree to this kind of deal. I would call it a broadcast deal but there's nothing being broadcast. I'm very disappointed. I was looking forward to seeing the Cats play themselves to the final.